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Advertising Specifications · Edition 2026.1

One Rate.
Every Edition.

One page size. One grid. One fixed rate per unit. This document governs paid space in every Cabanga Africa Group magazine and on every magazine website. Any edition, any market, the same specification and the same rate card. Every edition is a digital PDF. Effective 1 August 2026.

In short

Advertising in Cabanga Africa Group magazines is sold at a fixed rate per unit, identically across all twelve digital-PDF editions.

  • A full page is USD 279 per edition, per issue.
  • Eight units, from a strip to a double-page spread. No other sizes are sold.
  • Position loadings run from +10% to +60%. Network discounts reach -35%.
  • One web banner unit, 1500 x 250 px, at USD 27 per site, per month.
  • Price any booking yourself in the quote builder at the top of this page.
Quote Builder

Price Your Space

Every figure below is produced by the same rate card: the fixed unit rate, then position loading, then the larger of the series or network discount. Nothing is negotiated and nothing is hidden.

What Will It Cost?

Build each placement - a unit, a position, the editions and the issues - and add as many as you need. The working updates as you go. Send it to us and we confirm availability in writing.

Cabanga Quote Builder 1.0
Build a placement

One unit, one position, the editions it runs in and the issues it runs in. Add it to the booking, then build another for a different unit or a different title. Mix as many as you like.

Ad unit - tick one
Position - tick one
Editions - tick the titles you want
1 edition selected
Issues - tick the months this placement runs
1 issue selected

The number of issues you tick sets the series discount. Series and network discounts are alternatives, not cumulative - the larger of the two applies.

Your booking
    Who the enquiry is from
    Indicative working
    USD 279Per edition, per issue

      Still needed: organisation, contact name, email address, country.

      Indicative working, not a quotation. All figures in United States Dollars, exclusive of any applicable local tax. Rate card edition 2026.1. A booking is confirmed in writing against the terms in section 08. Priced with the Cabanga Quote Builder 1.0.

      Rate Card · Edition 2026.1
      The Full Specification, In One Document
      Download Rate Card (PDF) →
      12
      Regional Editions
      24
      Countries of Circulation
      28
      Countries of Reach
      15K+
      Direct Subscribers
      1.8M
      Downloads
      01 · The Network

      Twelve Editions, One Standard

      Every edition is produced to the same house specification: 235 x 300 mm, the same two-column grid, the same typography, the same production pipeline. An advertisement built to this specification runs unaltered in any edition, or in all twelve at once.

      Cabanga
      South Africa and Eswatini
      Kufunga
      Zimbabwe
      Moakanyi
      Botswana and Lesotho
      Dhiladhila
      Namibia
      Fikiria
      East Africa
      Ganizo
      Zambia and Malawi
      Hleketa
      Mozambique
      Ironu
      Nigeria and West Africa
      Kanisa
      Democratic Republic of Congo
      Mufakir
      North Africa
      Okusima
      Angola
      Yaada
      Ethiopia, Chad, Eritrea and Somalia

      Frequency: monthly. Each edition publishes a numbered volume and issue.

      02 · The Rate Mechanic

      One Fixed Rate Per Unit

      How every price in this document is calculated
      Card rateFixed per unit + PositionLoading VolumeDiscount =
      Your RatePer edition, per issue

      There is no negotiated card. Every edition is delivered as a digital PDF, and each unit carries a fixed rate, applied identically across all twelve editions. A full page is USD 279 per edition, per issue. Position loadings and volume discounts are applied to that figure, in that order.

      Worked Example

      A half page horizontal in Moakanyi, placed opposite the contents page, booked for six consecutive issues:

      Half page horizontal - card rateUSD 138
      Position loading: facing contents (+25%)USD 173
      Series discount: 6 insertions (-15%)USD 147
      Payable per issueUSD 147
      Total, six issuesUSD 882

      All figures in United States Dollars, exclusive of any applicable local tax. Prices are rounded to the nearest dollar at the space-cost stage, and every figure thereafter - loadings, discounts, network totals - is calculated from that rounded space cost.

      03 · Page Architecture

      The Page Every Edition Is Built On

      Running head Folio 97 mm 97 mm Bleed 3 mm
      Trim
      235 x 300 mm portrait. Identical in every edition.
      Bleed
      3 mm on all four sides. Supply size 241 x 306 mm.
      Live Area
      203 x 253 mm. All non-bleed space is measured inside this box.
      Margins
      16 mm left and right, 25 mm head, 22 mm foot.
      Columns
      Two columns of 97 mm with a 9 mm gutter.
      Safety
      Keep all type and logos 10 mm inside trim on bleed material.
      Gutter
      On a spread, allow 6 mm clear of the binding either side.

      Every advertisement unit below is a whole number of columns wide. Nothing in this card sits off-grid, which is why one set of artwork runs in all twelve editions without adjustment.

      04 · Ad Units and Rates

      Available Units

      These are the only units sold. Every edition is a digital PDF. Rates are per edition, per issue, at run-of-book position, before loadings and discounts.

      Rate card · Digital PDF · Fixed rate per unit
      UnitLive size (W x H)Supply with bleedRate
      Double-page spread438 x 253 mm476 x 306 mm602
      Full page203 x 253 mm241 x 306 mm279
      Half page - horizontal203 x 125 mm241 x 141 mm138
      Half page - vertical97 x 253 mm116 x 306 mm133
      Third page - horizontal203 x 84 mm241 x 100 mm93
      Quarter page - horizontal203 x 62 mm241 x 78 mm68
      Quarter page - vertical97 x 125 mm116 x 141 mm66
      Strip203 x 42 mm241 x 58 mm46

      Bleed supply sizes add 3 mm on every edge that runs off the page. Units that sit inside the text block (third, quarter, strip) are ordinarily supplied at live size with no bleed; bleed versions are accepted where the unit is placed at the head or foot of a page.

      Position Loadings

      Applied to the space cost before any discount. Run-of-book carries no loading and no position guarantee.

      PositionLoadingFull page
      Outside back cover+60%446
      Inside front cover+50%419
      Inside back cover+35%377
      Facing contents or editor's note+25%349
      Guaranteed first third of book+15%321
      Guaranteed right-hand page+10%307
      Run of book-279

      Series and Network Discounts

      Series and network discounts are alternatives, not cumulative. The larger of the two applies.

      CommitmentBasisDiscount
      3 insertionsSame edition, within 12 months-10%
      6 insertionsSame edition, within 12 months-15%
      12 insertionsSame edition, within 12 months-20%
      3 to 5 editionsSame unit, same issue cycle-15%
      6 to 11 editionsSame unit, same issue cycle-25%
      All 12 editionsNetwork buy, same unit, same issue cycle-35%

      A full page across the full network in one issue cycle: USD 3,348 at card, USD 2,172 net of the 35% network discount.

      05 · Print Material Specification

      How To Supply Artwork

      File Format

      PDF/X-1a:2001 or PDF/X-4. Single page, one advertisement per file.

      Colour Space

      CMYK. Convert all RGB, Lab and spot colours before supply.

      Total Ink

      Maximum 300%. Solid black type 100% K only.

      Rich Black

      Large solid areas: 60C 40M 40Y 100K.

      Image Resolution

      300 ppi at final size. 1200 ppi for bitmap line art.

      Minimum Type

      7 pt positive, 8 pt reversed. Hairlines not below 0.25 pt.

      Fonts

      Fully embedded or outlined. No Type 3, no OpenType variable fonts.

      Marks

      Crop and registration marks offset 5 mm. No colour bars inside trim.

      Transparency

      Flattened, or supplied as PDF/X-4 with live transparency.

      File Size

      Up to 40 MB by email. Larger files by transfer link.

      Naming

      Advertiser_Edition_Unit_Vol_Issue.pdf

      Proofing

      A contract proof is not required. Supply a low-resolution PDF for position reference.

      Material that does not meet this specification will be returned for correction. Where correction is not possible before the material deadline, the booking runs as a house advertisement and remains payable.

      06 · Digital

      The Web Banner

      One banner unit is sold across the network. It is the only advertising position available on the magazine websites, and it is identical on all twelve.

      Advertise HereCabanga Africa Group

      Shown at scale. Dashed guides mark the central safe zone that survives narrow viewports.

      Dimensions

      1500 x 250 px (6:1). No other size is accepted.

      High-Density File

      3000 x 500 px, supplied alongside the standard file.

      File Format

      JPG, PNG or GIF. RGB, sRGB profile.

      Maximum Weight

      200 KB static, 400 KB animated.

      Animation

      Maximum 15 seconds, 3 loops, then rest on a static end frame.

      Safe Zone

      Keep the logo and the message inside the central 1140 x 250 px. Edges may be cropped on narrow screens.

      Minimum Type

      28 px at 1500 px wide, so it remains legible when the banner scales down.

      Border

      Required where the banner background is near-white, so it separates from the page.

      Click-Through

      One destination URL, https only, supplied with the artwork. UTM parameters welcome.

      Third-Party Tags

      Not accepted. Hosted creative only.

      Reporting

      Impressions and clicks, reported monthly.

      Placement

      Rotated across article and index pages of the edition site.

      Digital Rates

      Rate card · Web banner · Per calendar month
      BuySitesPer month
      Single edition127
      Regional cluster381
      Half network6162
      Full networkAll 12324

      Flat rate of USD 27 per site, per month. Term discounts: 3 months -10%, 6 months -15%, 12 months -20%. Minimum booking one calendar month. Creative may be changed once per month at no charge.

      07 · Deadlines

      The Monthly Cycle

      StageDeadline
      Space booking confirmed15th of the month preceding publication
      Advertising material supplied20th of the month preceding publication
      Cancellation without chargeUp to the booking deadline. After that, 100% payable.
      PublicationLast working day of the month
      Web banner liveWithin 2 working days of material and payment
      08 · Terms of Acceptance

      What We Will And Will Not Run

      1. Advertising is sold separately from editorial. Space carries no influence over coverage, and no coverage is offered, implied or withheld in connection with a booking.
      2. Any advertisement that resembles editorial in typography or layout is labelled ADVERTISEMENT at the head of the space, set in the house style. This label is not optional and does not reduce the booked area.
      3. Sponsored features and brand studies are produced by the editorial desk to the house standard and are quoted separately from this card. They are always labelled.
      4. The publisher may decline any advertisement without stating a reason, and will refund in full where material has already been paid for.
      5. The advertiser warrants that it holds all rights in the material supplied and indemnifies the publisher against any claim arising from its publication.
      6. Rates are quoted in United States Dollars and exclude value added tax and withholding tax, which are payable by the advertiser where applicable.
      7. Payment is due before publication unless credit terms have been agreed in writing.
      8. This card supersedes all earlier rate cards and is valid until superseded.

      Read the full editorial position on the commercial firewall in the Editorial Policy.

      Who You Are Buying

      You Are Not Buying Readers.
      You Are Buying Thinkers.

      Over 15,000 pan-African business owners across 25 African territories - people who own at least one business in more than one country. See the industries, the territories and how the thinkership lives.

      See The Thinkership →

      BOOK YOUR SPACE.

      Bookings and material: info@cabanga.africa
      Offices: Gaborone · Johannesburg · Chinhoyi

      Enquire About SpaceDownload The Rate Card
      Africa Thinks
      Here.
      Frequently Asked

      Advertising Questions

      How do I work out the price of an advertisement?

      Use the quote builder at the top of this page. Tick an ad unit and a position, tick the editions you want and set the first issue and the number of insertions, and it applies the rate card: the fixed unit rate, then the position loading, then the larger of the series or network discount.

      How much does a full page cost in a Cabanga magazine?

      A full page costs USD 279 per edition, per issue, at run-of-book position, before position loadings and volume discounts. Every edition is a digital PDF.

      How is advertising priced across the twelve editions?

      At a fixed rate per unit, applied identically in all twelve digital-PDF editions. There is no negotiated card.

      What does it cost to advertise across the whole network?

      A full page across all twelve editions in one issue cycle is USD 3,348 at card, or USD 2,172 net of the 35 percent network discount.

      What artwork do I need to supply?

      A single-page PDF/X-1a:2001 or PDF/X-4, CMYK, maximum 300 percent total ink, images at 300 ppi at final size, fonts embedded or outlined. Full specification is in section 05.

      When are the advertising deadlines?

      Space is confirmed by the 15th of the month preceding publication and advertising material is supplied by the 20th. The edition publishes on the last working day of the month.

      Does buying advertising get me editorial coverage?

      No. Advertising is sold separately from editorial. Space carries no influence over coverage, and no coverage is offered, implied or withheld in connection with a booking.

      Who reads Cabanga magazines?

      Cabanga does not have a readership, it has a thinkership - over 15,000 pan-African business owners across 25 African territories, typically holding at least one business in more than one country. The full audience profile is on the thinkership page.

      Can I advertise on the magazine websites?

      Yes. One banner unit is sold, 1500 x 250 px, at USD 27 per site, per month.

      Published by Cabanga Africa Group. Reviewed by Oscar Manduku-Habeenzu, MBA, Founder and Expansion Architect. Last reviewed .

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